Lulz is the way trolls keep score. “Lulz" is watching someone lose their mind at their computer 2,000 miles away while you chat with friends and laugh. It is a quasi-thermodynamic exchange between a sensitive person and a cruel one. You find someone who is a know it all and you exploit them to get as much drama as possible from them. The rules are simple really:
- Get as many lulz as possible.
- Make sure to widely distribute the lulz, which allows for more lulz.
- Play the game until there are no more lulz to gain.
